2021-06-19

“Happy Juneteenth, jackass.”

About a month ago at TakiMag, Steve Sailor obliterated "Juneteenth":

It’s getting harder and harder to keep up with all the black-themed “holidays” each year. Already we’ve had MLK Day (Jan. 18), Black History Month (February), Rosa Parks Day (Feb. 4), Black Love Day (Feb. 13), Frederick Douglass Day (Feb. 14), Harriet Tubman Day (March 10), Emancipation Day (April 16), Duke Ellington Day (April 29), Malt Liquor Day (May 5), The Guy Who Does the Jittery Shaky Dance in the “Beat It” Video Day (May 14), and Violent Rage Over Something Trivial Day (ongoing).

And the year’s not even half over!

Next month, the nation will observe “Juneteenth,” a formerly little-known unofficial holiday made widely known and very official last year following weeks of BLM violence during what could be referred to as Black Fistory Month. For those who may not know, Juneteenth is a day of observance that marks the moment on June 19, 1865, when news of the Emancipation Proclamation, which had been signed three years earlier, finally reached the slaves of Texas. For some odd reason, white Texans had not yet informed their slaves that they were free (what could possibly have been the motivation for that?). Upon hearing the news, black Texans declared a day of celebration: Juneteenth, a portmanteau of June and nineteenth. It soon became a day marked by blacks in all states.

Whites in Texas declared their own day of mourning, called Junedamfoudout, a portmanteau of June and “Damn, they found out.”

Now that Juneteenth is an actual official holiday, whites are struggling to find the best way to join in the celebration. Traditionally, the proper manner of expressing “Happy Juneteenth” to a black person is to give him three-year-old news that he didn’t already know.
Ha!

Hilariously, a nonwhite Canadian CEO tried to use the holiday for marketing (you know, like companies do for everything always) and got raked over the coals for it.
Now, Old Navy CEO Sonia Syngal is an India-born Canadian, so it’s understood that she might not know much about black Americans. She’s also in her 50s, which makes it understandable that she might not know much about influencer culture, either. But it’s astounding that no one down the line picked up on one very key similarity between blacks and influencers: They like free stuff. Old Navy told those black influencers that they’d have to buy their own Juneteenth shirts…in order to shill them so that Old Navy could make the profit.