2016-04-29

Certified Humane: I put that sh%t on everything

For the #BoycottEarls crowd and the far-left doubters and haters, a reminder that the label doesn't mean anything.

It's entirely possible to follow the steak from birth to the moment your plate is brought to your table and see no functional difference in how the animal was raised or slaughtered or cooked between "old Earls" and "new Earls". The only difference is one farm paid for a "promise we aren't evil" certification sticker and the other did. And so that means, like Frank's Red Hot Sauce, the certified humane badge can just be doused on absolutely anything, completely changing the complexion.